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even!com
OhDeven archive / speculative venture 01
Revolutionizing Urban Transportation
A modest proposal. One unforgettable idea: actual horsepower.
0% batteries
100% horse
"Electric sustainability is chasing its own tail."
01 / About Us
Horse Life is a public benefit corporation dedicated to advocating for horse infrastructure in urban areas. Our mission is to create a sustainable, eco-friendly mode of transportation that benefits both the environment and urban communities. We believe that horses, a symbol of freedom and natural living, can transform cities into greener, healthier spaces.
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02 / Value Proposition
As the world moves towards greener solutions, Horse Life offers a truly sustainable alternative to electric vehicles. By promoting horse riding in cities, we reduce the dependency on rare earth metals and harmful battery production. Horses consume natural, renewable resources such as oats and carrots, and contribute positively to the ecosystem. Additionally, horse riding is an excellent form of exercise and can improve mental health.
The renewable fuel gallery
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03 / Our Strategy
From idea to adoptionInfrastructure earns legitimacy. Legitimacy builds culture. Culture creates demand.
Developing horse-friendly infrastructure including stables, grassy paths, hitching posts, and watering troughs in urban areas.
Lobbying governments to recognize horse infrastructure as a universal right and to fund manure removal services.
Educating the public on the benefits of horse transportation over electric vehicles.
Attracting visionary investors who believe in a sustainable future free from harmful mining practices.
Winning the culture war through compelling narrative storytelling and a cohesive marketing messaging campaign that highlights the positive image of horses and the exploitative nature of electric cars.
The research wall
04 / Research and Insights
Our research indicates that the environmental impact of horses is significantly lower than that of electric vehicles. Horses contribute to soil fertility through their manure, which can be used as natural fertilizer. Additionally, the carbon footprint of horse feed production is minimal compared to the mining and processing of rare earth metals required for electric vehicle batteries.
We have compiled extensive data and case studies supporting the feasibility and benefits of integrating horse transportation into urban planning. Studies show that communities with horse infrastructure experience improved air quality, reduced noise pollution, and enhanced public health.
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05 / Financial Strategy
Our financial strategy includes a disruptive approach to generate revenue and attract investors:
The commercial turnBuild the ecosystem, then build the market around it.
Simultaneously short selling stocks of electric car companies like Tesla to capitalize on market shifts towards sustainable alternatives.
Investing in the development of horse infrastructure projects in partnership with municipalities and private entities.
Launching a powerful marketing campaign that leverages memes and compelling narratives to shift public perception towards horse transportation.
Creating revenue streams through merchandise, public events, and educational programs promoting horse riding and care.
06 / Contact Us
If you are an investor interested in supporting a revolutionary approach to urban transportation, or if you have any questions, please get in touch with us.
If the idea made you laugh, think, or look twice, it did its first job.